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Romanian affiliate advertising and marketing firm 2Performant acquires Profitshare, partners with eMAG owner

.2Performant, a Romanian modern technology and affiliate advertising services firm, revealed on Monday, September 9, at the Bucharest Stock Exchange, that it aims to obtain the Profitshare partner systems in Romania and also Bulgaria coming from Transformation Advertising And Marketing. Together, Dante International, the manager of eMAG, will certainly become a shareholder in 2Performant.On September 6, 2Performant's Panel of Directors concluded an initial deal to acquire the Profitshare.ro as well as Profitshare.bg partner networks owned through Transformation Advertising S.R.L. and also Sale Advertising And Marketing EOOD. The arrangement describes the principles of the purchase and is certainly not lawfully binding, according to the business press cited through Economedia.The function involves the transactions of the Profitshare service lines coming from Sale Advertising S.R.L. as well as Transformation Marketing EOOD (as vendors) to 2Performant (as the customer). Dante International S.A. (large number investor of Conversion Advertising and marketing S.R.L.) are going to become part of business transactions arrangement as a sponsor." Once the Profitshare transaction is accomplished, our team will definitely grow our current capability as well as diversify our customer profile in both Romania and also Bulgaria. Our company still possess a handful of significant measures to accomplish, yet I am positive that the crews involved in the purchase on both sides are going to manage to complete them successfully. Our company will definitely announce our post-acquisition strategies after completing the acquisition depending on to the last agreement," stated Dorin Boerescu, CEO and Founder of 2Performant Network.The purchase rate is RON 4.3 thousand, as well as will certainly be actually paid for 55% in cash money as well as forty five% in 2Performant allotments through a financing increase.." 2Performant is actually a younger and vibrant firm with market values that reverberate along with us. We assume that, after the purchase is completed, the Profitshare organization integrated with 2Performant will certainly deliver greater worth to its clients," pointed out Tudor Manea, General Supervisor of Dante International SA.2Performant also keeps in mind that numerous steps stay to accomplish as well as finalize the transaction, such as the successful fulfillment of the as a result of carefulness review by 2Performant.Profitshare was actually introduced in 2012 and currently has a portfolio of 250 affiliate courses (consisting of the eMAG team) in Romania as well as Bulgaria.radu@romania-insider.com.( Picture resource: the company).